Transparent Pricing
Your dollars pay for better clothes, not higher unfair markup.
Price Comparison for Classic Crew 6-Pack
*Traditional retail pricing reflects typical wholesale and unfair markups (often 2x at wholesale and 2x at retail)
Why True Classic?
3 Problems We're Solving for Our Customers
Fit
Problem: Baggy, unflattering fit.
Solution: A fit that sharpens your look and boosts your confidence.
Comfort
Problem: Stiff, scratchy fabrics.
Solution: Fabrics that are soft, stretchy and incredibly comfortable.
Value
Problem: Premium brands overcharging.
Solution: Get more for the same price and quality as other premium brands.